Webinar: Community Champions Supercharge Member Engagement

Description: Member engagement cannot depend entirely on staff. The right community champions can help associations build trust, surface feedback, and create momentum. This session dives into the details of building a high-impact volunteer program that turns members into active community champions. We will explore the essential foundation needed to launch a successful program, how to identify and recruit the "right" members for specific roles, and the strategies required to keep your volunteers motivated and engaged for the long term. Drawing from real-world examples of successful programs, you will learn a practical roadmap to scale your engagement efforts without burning out staff. 

Target Audience: 
All Association Professionals 

Takeaways:
- Learn how to define clear roles and boundaries that form the bedrock of a successful community champion program.
- Discover a repeatable process for vetting and inviting the right members to help lead your community.
- Master strategies that keep volunteers feeling valued and connected, ensuring your program thrives year-over-year through meaningful recognition and growth opportunities.

Presenter(s): Catherine Hackney, Confident Communities Consulting

Catherine Hackney is the Owner & Principal Consultant of Confident Communities Consulting, a specialized consultancy dedicated to helping professional and trade associations transform their online communities into high-value member ecosystems. With over 12 years of experience in online community strategy, Catherine has directly supported dozens of organizations in navigating the complexities of digital member engagement, retention, and non-dues revenue growth. Catherine currently serves as the President-Elect of the Community Consultants Collective, where she helps shape the future of the online community consulting profession. Previously, she worked in the membership department of MGMA.

Fees: Free for iUG Members, $50 for Non-Members